Marketing & Sustainability:
By: Alice Ngatia
Alice is a Senior Marketing Executive & Sustainability Specialist with 18+ years of experience in helping brands WIN in the hearts & minds of customers. Yet,…
Marketing & Consumer behavior:
By: Alice Ngatia
Alice is a Senior Marketing Executive & Sustainability Specialist with 18+ years of experience in helping brands WIN in the hearts & minds of customers.…
SMEs transformation endeavours:
By Elizabeth Wasunna-Ochwa, Business Banking Director, Absa Bank Kenya
Stakeholder outreach to small businesses (most of them small & medium enterprises—SMEs), regulators, lobby groups, and financial partners has unveiled…
Sustainability:
Green Marketing That Works: Applying Jacquelyn Ottman’s Timeless Lessons to Africa’s Market Reality:
By: Alice Ngatia
Alice is a Senior Marketing Executive & Sustainability Specialist with 18+ years of experience in helping…
Opinion-business
One November afternoon in 1999, three presidents: Daniel Arap Moi of Kenya, Ali Hassan Mwinyi of Tanzania, and Yoweri Museveni of Uganda, met in Arusha to sign the Treaty for…
Since January, 2024 the ICEA LION Asset Management (ILAM) has been releasing quarterly Investor Pulse Reports dubbed as the Consumers Spending Index and divided into individual spending sub-index and retail…
Investments:
The phenomenal growth of digital technology has brought with it equally immense growth in virtual finance/financing (ViFi). Remarkably, Kenya happens to be among the great pioneers of digital payments…
Personal reflections
Many professionals appear rather conservative and tend hold back useful general knowledge and information from the general public. This perhaps happens for good because such knowledge could be abused.…
Long walk and Personal reflections:
It is early afternoon on the 31st of July, 2025; an emergency situation disorients my thoughts. I get delayed as I wait for someone with him…
Personal chronicles & reflections:
I am still on the healing journey following the death of my younger brother in April 2024.
I accepted the reality of his demise following about seven months…